April 16, 2024 – National Women’s Soccer League (NWSL)
San Diego Wave FC News Release
SAN DIEGO – San Diego Wave FC announced today an extended partnership with Anheuser-Busch, America’s leading brewer, to designate Michelob ULTRA as the club’s Official Beer Sponsor.
“We are incredibly excited to have Michelob ULTRA and Anheuser-Busch, an iconic brand, as a part of the Wave,” said San Diego Wave FC President Jill Ellis. “Michelob ULTRA shares the Wave’s vision of bringing together a community of fans through the love of soccer and we look forward to bringing this partnership to life.”
For the partnership, the Wave have launched an all-new premium opportunity with ULTRA Pitchside seats, which includes on-field seats on the east side of the stadium and unparalleled access to the action. ULTRA Pitchside seats includes access to an exclusive bar, along with access to all club spaces and a VIP parking pass in the Thrive lot. Michelob ULTRA will also be present at the club’s Fan Fest with the ULTRA Club, open to all fans 21+.
“We are excited to continue our relationship with the San Diego Wave. This partnership continues to further our commitment to soccer and its local fan bases across the country. At Anheuser-Busch, we want to show up in moments that matter for soccer fans all year long,” said Matt Davis, VP of Partnerships at Anheuser-Busch. “Soccer fans are some of the most loyal and passionate fans in the nation, and we’re thrilled to bring more enjoyment and access to fans throughout the year.”
In addition to the ULTRA Pitchside seats and presence at Snapdragon Stadium, Michelob ULTRA will be the presenting partner for Wave’s Impact Player of the Match, highlighting the exceptional performance of a player across the club’s social channels.
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