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Nashville Soccer Club Unveils New Man in Black Kit Honoring the Life & Legacy of Johnny Cash

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February 17, 2023 – Major League Soccer (MLS)Nashville SC News Release

NASHVILLE, Tenn. – Nashville Soccer Club unveiled today their brand-new Man in Black Kit, honoring one of the most influential singer-songwriters of all time, Johnny Cash. Watch the launch video here.


Created in collaboration with the estate of Johnny Cash, Sandbox Succession, and Wasserman Music, the Man in Black Kit was inspired by The Backline Supporters Collective, the club’s fans. On Feb. 29, 2020, Nashville SC inaugurated its journey in Major League Soccer in front of 59,069 fans, a state record for a soccer match. Prior to kickoff, The Backline unveiled their first ever MLS TIFO, featuring the Man in Black alongside the Nashville SC logo. Inspired by that moment, Nashville SC and The estate of Johnny Cash began collaborating to tell the story of the life and legacy of Cash.

The all-black on ensemble is embellished by dark graphite and iron metallic accents including a jocktag of Johnny Cash’s iconic photo at Folsom Prison, Cash’s autograph on the back-of-the-neck, the Nashville SC crest, and an iron metallic Renasant Bank logo as well as an adidas logo. The left sleeve celebrates the Apple and MLS partnership by featuring the Apple TV and MLS logos, and the right sleeve features the Hyundai logo.

“From the first day we started Nashville Soccer Club, we talked a lot about being ‘uniquely Nashville,'” said Nashville SC CEO Ian Ayre. “This city is steeped in music history and Icons of that industry. None more so than the Man in Black himself, Johnny Cash. From our opening match on Feb. 29th, 2020 when our supporters, The Backline, unveiled a Tifo with that famous Johnny Cash image, there has clearly been a strong connection between both The Cash Family and the NSC family. I don’t think there can be a greater tribute to Johnny’s place in music history or Nashville than to have a team full of Men in Black take the field on behalf of Nashville SC.”

“Nashville meant so much to my father, both as a historical music community and a welcoming home,” says John Carter Cash. “Connecting the Cash legacy to Nashville Soccer Club and Major League Soccer, and the joy it’s bringing to Nashville residents, would have made him proud. I’m delighted to see the Man in Black celebrated alongside the Boys in Gold.”

Tomorrow, Saturday, Feb. 18, Nashville fans have the opportunity to see and purchase the Man in Black Kit at a public event at the Walk of Fame Park (across from the Country Music Hall…

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